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Dani Reiss

Dani Reiss is a Canadian businessman best known as the chairman and chief executive officer of Canada Goose.

By Ethan Anderson| Reviewed by Olivia Bennett, Standards & Fact-Checking Lead| Updated July 26, 2026|2 min read| Fact-checked

Dani Reiss is a Canadian businessman best known as the chairman and chief executive officer of Canada Goose. He joined the family company in the 1990s and became CEO in 2001, helping transform it into a global outerwear brand. He has also received Canadian honours for entrepreneurship and philanthropy.

Early life and education

Dani Reiss was born on November 7, 1973. He is a member of the family that built Canada Goose. Publicly available biographical sources identify him as a Canadian businessman and Canada Goose executive.

Career at Canada Goose

Reiss joined the family business before becoming CEO in 2001 at age 27. Canada Goose was founded by his grandfather, Sam Tick, in 1957. Under his leadership, Canada Goose grew from a small family manufacturer into a global luxury outerwear brand.

Business leadership

As CEO and later chairman, Reiss oversaw Canada Goose’s growth, including its move into direct-to-consumer retail and its public listing in 2017. He emphasized Canadian manufacturing and brand identity throughout the company's expansion.

Honours and public service

Reiss has received several Canadian awards and honours, including the Order of Canada (2016) and the Order of Ontario (2019). He has also been involved with environmental and health-related boards, including Polar Bears International and Mount Sinai Hospital.

Key facts

  • Reiss is the chairman and chief executive officer of Canada Goose.
  • He became CEO in 2001 at age 27.
  • Canada Goose was founded by his grandfather, Sam Tick, in 1957.
  • Under his leadership, Canada Goose grew from a small family manufacturer into a global luxury outerwear brand.
  • He was appointed to the Order of Canada in 2016 and the Order of Ontario in 2019.
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Canadian context

Reiss is a prominent Canadian executive who built a globally recognized brand while keeping Canada Goose closely associated with Canadian manufacturing and identity.[4][9][13]

Frequently asked questions

Who is Dani Reiss?
Dani Reiss is a Canadian businessman best known as the chairman and CEO of Canada Goose.
When did Dani Reiss become CEO of Canada Goose?
He became CEO in 2001, at age 27.
What is Dani Reiss known for?
He is known for helping turn Canada Goose into a global luxury outerwear brand.
Is Dani Reiss related to the founder of Canada Goose?
Yes. He is the grandson of Sam Tick, who founded the company in 1957.
What honours has Dani Reiss received?
He has been appointed to the Order of Canada and the Order of Ontario.
Does Dani Reiss have philanthropic roles?
Yes. He has served on the board of Polar Bears International and has been associated with other community and health organizations.

References

  1. Wikipediahttps://en.wikipedia.org/wiki/Dani_Reiss
    Supports: Birth date, nationality, occupation, and role at Canada Goose.
  2. Fortunehttps://fortune.com/2025/08/18/canada-goose-ceo-dani-reiss-business-card-succession/
    Supports: He took over Canada Goose in 2001 at age 27.
  3. The Telegraphhttps://www.telegraph.co.uk/luxury/womens-style/business-dani-reiss-canada-goose-ceo/
    Supports: Family background, leadership role, and company growth; also mentions board role and Order of Canada.
  4. The Globe and Mailhttps://www.theglobeandmail.com/report-on-business/dani-reiss-35/article1196909/
    Supports: He runs the company founded by his grandfather and is chairman of Polar Bears International.
  5. PitchBookhttps://pitchbook.com/profiles/person/48555-37P
    Supports: Current executive roles and honours including Order of Canada and Order of Ontario.
  6. University of Ottawahttps://www.uottawa.ca/about-us/president/honorary-doctorates/reiss-dani
    Supports: Biographical details, Canada Goose leadership, IPO, honours, and board memberships.
  7. TEDxYouth@Torontohttps://www.youtube.com/watch?v=0525rRlyOEU
    Supports: Family business background, Canada Goose leadership, and board/advisory roles.
  8. University of Toronto Magazinehttps://magazine.utoronto.ca/wp-content/uploads/2018/09/winter15.pdf
    Supports: He became CEO of Canada Goose in 2001 at age 27.