Niantic
Niantic is an American technology and video game company originally founded as Niantic Labs inside Google in 2010.
Niantic is an American technology and video game company originally founded as Niantic Labs inside Google in 2010. It became independent in 2015 and became widely known for augmented reality mobile games such as Ingress and Pokémon Go. In 2025, Niantic’s games business was acquired by Scopely, while its non-game operations were spun off as Niantic Spatial.
Overview
Niantic was a San Francisco-based American software and game developer focused on augmented reality and location-based gameplay. It was formed in 2010 inside Google and later became an independent company in 2015.
Games
Niantic became best known for Ingress and Pokémon Go, and it also released other AR mobile titles including Harry Potter: Wizards Unite and Pikmin Bloom. Several sources also list NBA All-World, Marvel World of Heroes, and Peridot among its projects or titles.
Ownership changes
Niantic operated independently after spinning out from Alphabet in 2015. In 2025, Scopely acquired the games business, while Niantic’s geospatial technology operations were spun off as Niantic Spatial.
Layoffs
Niantic carried out layoffs in 2023, including a reported reduction of more than 100 employees in Los Angeles after the closure of a studio. This was part of wider restructuring before the 2025 sale of its games business.
Key facts
- Niantic began as an internal startup at Google before becoming an independent company in 2015.
- The company developed augmented reality mobile games, including Ingress and Pokémon Go.
- Niantic also developed or published games such as Harry Potter: Wizards Unite, Pikmin Bloom, NBA All-World, and Peridot.
- In 2025, Scopely acquired Niantic’s games business, and the remaining non-game business was separated as Niantic Spatial.
- Niantic is associated with location-based, real-world augmented reality experiences.
Niantic’s games, especially Pokémon Go, have been widely used by Canadian players and are part of the global mobile gaming market familiar to Canadian audiences.
Frequently asked questions
What is Niantic?
Who owns Niantic?
What is the Niantic games list?
What is Niantic and Pokémon Go?
Did Niantic have layoffs?
References
- Wikipedia — https://en.wikipedia.org/wiki/Niantic,_Inc.Supports: Founding, headquarters, game titles, and 2025 acquisition/spin-off details.
- Contrary Research — https://research.contrary.com/company/nianticSupports: Founding story, internal Google startup origin, and products including AR games.
- Wikipedia (Dutch) — https://nl.wikipedia.org/wiki/Niantic_(bedrijf)Supports: 2025 sale of games business to Scopely and refocus as geospatial AI company.
- Wantedly — https://www.wantedly.com/companies/nianticlabs/aboutSupports: Company description and list of current or notable titles.
- GlobalData — https://www.globaldata.com/company-profile/niantic-inc/Supports: Headquarters, business description, and AR gaming focus.
- TrueUp — https://trueup.io/co/nianticSupports: Layoff reporting in 2023.