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Entertainment • TV Series

The Bay

The Bay is a British crime drama television series set in Morecambe, Lancashire, and broadcast on ITV.

By Ethan Anderson| Reviewed by Olivia Bennett, Standards & Fact-Checking Lead| Updated September 10, 2026|2 min read| Fact-checked

The Bay is a British crime drama television series set in Morecambe, Lancashire, and broadcast on ITV. The series premiered on 20 March 2019 and follows police investigations that are complicated by the personal ties of the Family Liaison Officer or lead detective. By 2025, the series had five seasons, with each season centring on a different case.

Premise

The Bay follows detectives in Morecambe as they investigate missing persons and murders. The central tension often comes from the investigator's personal connection to the families involved.

Cast and characters

Early seasons feature Morven Christie as DS Lisa Armstrong, alongside actors including Daniel Ryan, Jonas Armstrong, Tracie Bennett, Lindsey Coulson, Chanel Cresswell, Louis Greatorex, Adam Long, and Taheen Modak. Later seasons shift the lead role to Marsha Thomason as Jenn Townsend.

Broadcast and availability

The series airs on ITV in the United Kingdom and has also been made available through ITVX and, for some seasons and territories, BritBox and other streaming or on-demand services.

Seasons

The Bay has a seasonal anthology structure centred on a new case each year. Sources indicate five seasons had been produced and aired by 2025, with series five airing that year.

Key facts

  • The Bay is set in the coastal town of Morecambe and focuses on police investigations into serious crimes and missing-person cases.
  • The first two seasons starred Morven Christie as DS Lisa Armstrong, a Family Liaison Officer; later seasons introduced Marsha Thomason as Jenn Townsend in the lead role.
  • The series uses a case-of-the-season format, with each season centring on a different investigation.
  • The Bay premiered on ITV on 20 March 2019.
  • By 2025, the series had five seasons, with series five airing in 2025.
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Canadian context

Canadian viewers may find the series through international streaming or on-demand availability that varies by region, but the provided sources do not confirm a specific Canadian platform.

Frequently asked questions

What is The Bay TV series about?
The Bay is a British crime drama about police investigations in Morecambe, usually involving missing persons or murders, with the lead investigator personally tied to the case.
Who is in the cast of The Bay?
Key cast members include Morven Christie, Marsha Thomason, Daniel Ryan, Jonas Armstrong, Tracie Bennett, Lindsey Coulson, Chanel Cresswell, Louis Greatorex, Adam Long, and Taheen Modak.
How many seasons of The Bay are there?
There are five seasons of The Bay in the sources provided, with series five airing in 2025.
Where can I watch The Bay?
In the UK, The Bay airs on ITV and has been available on ITVX; some seasons have also been available on BritBox and other on-demand services depending on region.
Is The Bay coming back in 2025?
Yes. The sources indicate that series five aired in 2025, so the show did return that year.

References

  1. Wikipediahttps://en.wikipedia.org/wiki/The_Bay_(TV_series)
    Supports: Premise, main character in early seasons, setting, and series structure.
  2. Wikipedia (French)https://fr.wikipedia.org/wiki/The_Bay_(s%C3%A9rie_t%C3%A9l%C3%A9vis%C3%A9e)
    Supports: Lead character changes, season-by-season premise, and season count context.
  3. The Independenthttps://www.the-independent.com/arts-entertainment/tv/news/the-bay-recap-s1-itv-catch-up-plot-b1788780.html
    Supports: ITV broadcast, series return, and availability context.
  4. Wikipedia (German)https://de.wikipedia.org/wiki/The_Bay_(Fernsehserie)
    Supports: Five-season count and 2025 broadcast of season 5.
  5. The Sunhttps://www.thesun.co.uk/tv/8927143/the-bay-recap-seasons/
    Supports: ITVX and BritBox availability for earlier seasons.
  6. MovieMeterhttps://www.moviemeter.com/tv/drama/the-bay
    Supports: Cast names, UK origin, release date, and season listing.
  7. IMDbhttps://www.imdb.com/title/tt8425404/
    Supports: Series premise, season 5 announcement context, and genre description.
  8. Good Housekeepinghttps://www.goodhousekeeping.com/uk/lifestyle/a578938/the-bay-cast-plot-air-date-spoilers/
    Supports: Cast list and premise details.